Based on the telephone service– Onda Musical – the IP-Music concept is presented as a new marketing communication tool.
It is an option for the management of personalised music playlists, (Classical, Jazz, Pop, etc.), in which promotional spots or voice messages may be included.
With this tool it is possible to explore the impact of the promotional content in a sound format and/or supply locations with an efficient background music management tool.

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Promotional marketing tool for the POP;
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Valorisation of space environments;
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It enables the segmentation and adjustment of music content to the customer’s profile;
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Access to a diversified Music Data Base which is permanently updated by musicologists.

. Solution 100% adapted for integrated functioning with Corporate TV (link), minimising structural costs;
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Simplicity in the management, updating and remote monitoring of the system (web-based, user friendly).
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